Free tool
Design brief builder
Most revision cycles start with a vague brief. Answer the questions below and get a structured, one-page brief your designer can start from immediately — whether that's a freelancer, an agency, or your DesignFlow designer.
Your design brief
Fill in at least a goal, audience, or deliverables on the left — your structured brief appears here as you type, ready to copy.
Nothing is sent or stored — the brief is generated in your browser. Paste it into your next designer brief, project tool, or DesignFlow request.
Why a structured brief gets better design
- Fewer revision rounds. Designers revise because they guessed wrong, not because they design badly. A brief removes the guesswork, which removes the rounds.
- Better concepts, faster. With a clear goal and audience, the first concepts land closer to what you want — so you spend time choosing, not correcting.
- Comparable quotes. Send the same brief to three designers and their quotes become directly comparable, which is the fastest way to spot overpricing or under-scoping.